Why use Goji?



Goji has been used in Chinese medicine as an elixir of youth, longevity, health and beauty for 5,000 years, and thanks to its high content of beneficial vitamins, minerals and other active ingredients, it is believed that it is enough to regularly drink just 25 ml a day. 


The following health claims are accurate quotes from EU regulations. Other health claims about goji, even if they are considered to be true and scientifically proven in Chinese medicine, cannot currently be indicated in the EU, however, we are taking steps to ensure that such health claims can be legally accessible  in the interests of European consumers.

Such health claims are a literal copy of Annex XIII N EU 1169/2011


Goji contains:

  • vitamin C, which contributes to
    • normal collagen formation for the normal function of blood vessels, bone, cartilage, gums, skin
    • the normal functioning of the immune system during intense physical activity and after.
    • the normal functioning of the nervous system and normal mental activities
  • potassium which contributes to the normal functioning of the nervous system, muscles and maintains normal blood pressure
  • proteins which contribute to the growth and maintenance of muscle mass and maintain a normal state of the bone
  • magnesium which contributes to normal mental activity to maintain the normal state of bones and the normal state of teeth
  • linoleic acid which contributes to maintaining normal blood cholesterol levels
  • kyselinu linolovou, která přispívá k udržení normální hladiny cholesterolu v krvi
  • vitamin A, which contributes to maintaining a normal state of mucous membranes, skin and eyes
  • iron which contributes to the normal formation of red blood cells and hemoglobin, the normal functioning of the immune system and a reduction in tiredness and fatigue



  • 11 essential and 22 vital trace elements
  • 8 polysaccharides and 6 monosaccharides (strengthen the immune system)
  • 18 life-essential amino acids, including linoleic acid (suppress pain and alleviate depression)
  • Vitamins
    • B (B1 – supports the metabolism, B2 - strengthens cellular respiration, B3 - key for DNA and RNA synthesis, B6 - supports healing of inflammations and regeneration of mucous membranes), C (keeps ligaments and cartilage in a good condition), E (prevents the accumulation of harmful substances), A (strengthens eyesight)
  • 5 carotenoids, including beta-carotene, zeaxanthin, lutein, lycopene and cryptoxanthin (natural antioxidants promoting the health of the organism)
  • 5 unsaturated fatty acids
  • beta-sitosterol and other phytosterols
  • minerals such as calcium, iron, etc.

100 g of dried berries contain:

  • Carbohydrates - 49,3 g
  • Proteins - 12,6 g
  • Sodium - 0,37 g
  • Vitamin A - 94,2 μg
  • Vitamin C - 1,65 mg
  • Vitamin E - 5,8 mg
  • Calcium - 85 mg